Miauricio became the official mascot of Televisa’s public children’s channel. In collaboration with the client and the incredible team at Ikartoons, I contributed to the development and design of the character, its concept, and its world. I also had the honor of directing the animated promotional clips. Often described as 'Televisa’s Animaniacs', Miauricio brings a fresh twist to traditional animation by adopting an influencer-style narrative—speaking directly to the audience and even hosting live TV events where kids can interact in real time with a CG puppet of Miauricio.
Branding Animations
Branding Animations
